
On December 15, the Spanish Logistics Center presented its annual awards at a ceremony held in Madrid.
In this way, the organization recovers the on-site gala of one of the most prestigious and long-standing awards on the Spanish logistics scene.
The CEL Awards have six categories to honor people and projects that have had an outstanding trajectory in the Spanish logistics sector during the last year.
FIELDEAS presents the CEL Award for Logistics Excellence
The main category of the CEL Awards is the CEL Award for Logistics Excellence which, in this 2021 edition, went to Cofares for its ‘Supply Chain Control Tower’ project.
Óscar López, CEO of FIELDEAS, presented this award to Rubén Orquín, Director of Logistics and Supply Chain of the pharmaceutical cooperative.
Through this collaboration, FIELDEAS intends to contribute its grain of sand to boost innovation in the logistics field at a time when decisive actions are required to face the important challenges ahead in supply chain management.
The CEL Award for Logistics Excellence rewards the project launched by Cofares to implement a control tower that serves to comprehensively manage the company’s supply chain, a fundamental factor for a sector such as the pharmaceutical industry, in which traceability and visibility play a key role.
In this sense, the initiative developed by the cooperative allows it to guarantee the safe and timely arrival of medicines, anticipating any incident, thanks to proactive logistics management.
Bidafarma and Grupo Eulen were also finalists in this category for their projects ‘Farmacross’ and ‘Lean Services Solutions’ respectively.


Other awards
In addition, the CEL Logistics Leader Award went to María Ramírez, head of logistics at the Andalusian Health Service and president of the CEL Health Logistics Committee.
On the other hand, the CEL University Award went to Pascual Cortés Pellicer, from the Polytechnic University of Valencia, for his project ‘Reference framework for the integrated development of process and mathematical models to support decision-making in a reverse logistics context’.
In turn, the Zaragoza-based operator Grupo Sesé won the CEL Sustainable Logistics Award for its initiative ‘Smart&Green: an intelligent decarbonization project’.
Similarly, the Department of Universal Health and Public Health of the Generalitat Valenciana has won the CEL Health Logistics Award for its project ‘Generation and development of the logistics platform Covid Feria Valencia’.
Finally, the relay-based transport operator project has enabled Trucksters to win the CEL Start-up Award.

07 Nov 2025
Measuring to improve: why your digital form needs KPIs
In the current business scenario, where efficiency and traceability are key to competitiveness, the digital form has become an essential resource for capturing, organizing and analyzing data in real time….
04 Nov 2025
How to integrate eCMR into your company: A step-by-step guide to digitizing transportation
We have already talked several times in this blog about the importance of starting the digital transformation of transportation with document digitalization or eCMR. On this occasion, we are going…
31 Oct 2025
How digital forms drive sustainability in industry
Digital forms have gone from being a simple operational tool to become an essential component of industrial sustainability strategies. Beyond replacing paper, its use transforms the way organizations collect, manage…
29 Oct 2025
Supply chain challenges and the key role of digitization
The 15th edition of the AECOC Supply Chain Congress brought to the table the main challenges facing the supply chain in an uncertain, volatile and highly competitive environment. Under the…